Free seminar: Connecting with your prospects

Connecting with your Prospects: Cold Calling and Lead Generation

May 20, 2010 11:30 to 1:00 p.m.
Commerce Point
20 S. Limestone St.

$8 box lunch upon request

Register by email to ahorine@greaterspringfield.com or call directly at (937) 521-1943.

Cold calling and making the initial contact with your target prospects may be one of the most difficult and challenging jobs in sales. Sales people don’t like to cold call and prospects don’t want you to interrupt them with calls that don’t help them succeed. But when you show them how your products or services can help them succeed, then they will listen. Developing a powerful and consistent message about your business that will attract their attention and then being able to consistently deliver that message is key to building your business and your success.

Through this interactive workshop we will help you identify your key value message, show you how to design a script to follow when cold calling, and give you the opportunity to practice delivering your value message. We will discuss different approaches you can use to overcome the challenges of getting through to your target prospects.

Topics and discussion:

  • Identification of your key value message.
  • Assessing different approaches to use when cold calling.
  • Development of a script for your own cold calling process.
  • Overcoming objections when cold calling. 

>> Register by email to ahorine@greaterspringfield.com

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